It's basically the card game "pairs". So you lay out all the cards and the person who picks the most matching cards or "pairs" wins. A simple but very enjoyable concept!
The cards themselves are sturdy and perfect for smaller hands. They have all the characters in there, which will please Mario fans! There are 72 cards in total. 50 character cards and 20 item cards. The item cards is where this game is a little different. If you make an item match, you then read and perform the action. For example, two fire flowers gives you the power to make another player miss a turn.
I played this with my 7 year old and my 4 year old. Both really enjoyed the game! It states on the box it's from ages 6-99 years, which is about right in my opinion! I think any Mario fan would really enjoy this game. For younger children you can play with a lesser amount of cards.
It's available on Amazon for £30, which is quite pricey I think. But having said that, it's less than you would pay for a console game! I think it's well worth the money if you're buying for a Mario fan :)
http://www.amazon.co.uk/Memory-Challenge-Super-Mario-Nintendo/dp/B004OFBJX4


